Projekbeskrivelse

Webshop Academy

Webshop Academy

Clients //

Shopify

Background //

In collaboration with Shopify, we developed the e-learning platform “Webshop Academy” on ivaekst.dk targeted future and current webshop owners. E-commerce has never been more relevant, and the future of sales and service is becoming more and more digitalised. It is therefore a good time to launch a webshop.

Watch all episodes here

Solution //

We developed an e-learning platform on ivaekst.dk that guides future and current webshop owners in everything from building a webshop to marketing and everything in between. The format is an online course with five episodes of 44 lessons teaching the craft of running a webshop.

The viewer gets familiarised with how they can use Shopify to build a successful e-commerce business with the help of two experts in webshops and digital marketing.

Webshop Academy includes guidance about how to launch a webshop, ‘how-to’ courses in the technical set-up, and business cases disclosing how they use Shopify to run their business.

KPI Communications delivered //

  • Idea and concept development
  • A complete web series format with experts and business cases
  • Graphic identity
  • Video studio and set-up
  • Project management from A-Z
  • Business mobilisation
  • Marketing material
  • Web design and development
  • Planning, production, and evaluation

Results //

IVÆKST is the first and only official Shopify Education Partner in Denmark
Complete guides on how to build a successful webshop
A web series consisting of a total of 4 hours and 20 minutes divided into 44 lessons

Partners //

IVÆKST, Grafikr, GenieWords, Shopify, and Danish Entrepreneur Association

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